Rolex - tên gọi và các thông số kỹ thuật của các loại rolex
Độc lập, tính kế thừa và thương hiệu thuần khiết - chiến lược của Rolex
Công ty Rolex do ông Hans Wiksdorf cùng anh rể là William Davis thành lập tại London (Anh). Năm 1919, Wilsdorf đã chuyển Công ty tới Geneva (Thuỵ Sĩ). Năm 1926, ông đã phát triển và đăng ký bản quyền chiếc đồng hồ chịu nước đầu tiên nhãn hiệu Oyster. Trong Thế chiến II, thương hiệu Rolex đã gây dựng được uy tín khá tốt, trong đó có việc các phi công không lực Hoàng gia Anh đã mua những chiếc đồng hồ nhãn hiệu này thay cho đồng hồ đeo tay mà họ được phát. Có một điều khá lý thú là khi một số phi công viết thư cho công ty Rolex kể lại chuyện họ bị bắt và bị tịch thu đồng hồ, Rolex đã ngay lập tức gửi tặng họ một loạt đồng hồ mới.
Sau thế chiến II, trong chiến lược mở rộng của mình, Rolex tiếp tục xây dựng danh tiếng dựa trên yếu tố tính năng ưu việt. Năm 1945, Rolex giới thiệu ra thị trường sản phẩm Datejust Model, loại đồng hồ đầu tiên với hệ thống tự động chuyển ngày. Tám năm sau, công ty lại cho ra đời sản phẩm Submariner Model, loại đồng hồ vừa chịu nước vừa chịu được áp lực ở độ sâu 330 feet.
Trước khi chết, năm 1960, Hans Wilsdorf trao quyền sở hữu Rolex cho Wilsdorf Foundation. Năm 1962, Hội đồng quản trị Rolex chỉ định Andre Heiniger, 42 tuổi, người đã làm việc cho Wilsdorf 12 năm giữ vương vị giám đốc điều hành. Năm 1992, Patrick Heiniger, một luật sư 32 tuổi đã làm việc 6 năm cho Rolex với cương vị là giám đốc marketing làm giám đốc điều hành. Trong lịch sử Rolex, đến nay mới chỉ có ba đời giám đốc.
Năm 1968, những chiếc đồng hồ đầu tiên sử dụng công nghệ quartz đã được đưa ra thị trường. Vào cuối thập kỷ 70, khoảng một nửa số đồng hồ bán trên thế giới được sản xuất dựa trên công nghệ quartz và Hong Kong nổi lên như một trung tâm sản xuất đồng hồ của thế giới Rolex đã rất miễn cưỡng khi tham gia vào "làn sóng" quartz và cũng giới thiệu một vài mẫu đồng hồ quartz.
Trong thời kỳ mà sự chính xác và tin cậy không còn được coi là những tính năng quan trọng nữa, Rolex đã tiếp tục phát triển những chiến lược nhằm bảo vệ và xây dựng vị thế của mình trong thị trường đồng hồ cao cấp. Rolex tiếp tục nhấn mạnh vào sự tinh xảo và chất lượng sản phẩm. Công ty đã sử dụng những chất liệu như vàng, bạch kim và đá quý cho sản phẩm của mình. Rolex cũng tiếp tục cải tiến hoạt động của máy và đưa thêm những tính năng mới cho đồng hồ như báo ngày, báo thứ và thời gian ở các múi giờ khác nhau. Với các tính năng ngày càng phức tạp như vậy, đồng hồ Rolex vẫn được sản xuất với phương thức thủ công cũ đã được cải tiến. Nếu một chiếc đồng hồ quartz rẻ tiền được sản xuất theo dây chuyền tự động hoá chỉ có khoảng 50 - 100 chi tiết, thì một chiếc đồng hồ bấm giây Rolex Oyster gồm khoảng 220 chi tiết.
Rolex luôn duy trì hình ảnh của mình bằng cách giới hạn số lượng sản phẩm, ngay cả khi nhu cầu tăng lên bởi theo họ, với hàng hoá cao cấp, sự khan hiếm trên thị trường có thể tác động đến giá trị, kích cầu, tạo ra đặc tính sưu tầm và giá trị trong dài hạn. Những chiếc đồng hồ Rolex tất nhiên cũng luôn giữ được giá trị của nó. Những tham khảo về giá cho nhà sưu tập cho thấy phần lớn đồng hồ Rolex cũ đều được định giá cao hơn giá bán ban đầu. Những chiếc đồng hồ Rolex được giới thiệu sưu tập ưa chuộng thường được bán với giá từ 1.500 USD đến 20.000 USD. Rolex cũng tốn không ít chi phí để đảm bảo rằng, sản phẩm của họ luôn được bán ở những cửa hàng sang trọng. Vào cuối những năm 90, nhằm hạn chế việc bán sản phẩm của mình ra thị trường chợ đen, Rolex đã chấm dứt hợp đồng với hơn 100 nhà phân phối. Công ty còn tập trung vào việc duy trì tính thuần nhất của thương hiệu và bảo vệ sự thuần khiết cho nhãn hiệu của mình thông qua việc "tuyên chiến" với hàng giả.
114200 Air-King (SS-Domed Bezel / Blue-Orange / SS) $4950.00
114200 Air-King (SS-Domed Bezel / White / SS) $4950.00
114234 Air-King (SS-WG / Silver-Orange / SS) $6000.00
114234 Oyster Perpetual Air-king 114234 $6200.00
114270 Explorer I (SS / Black / SS) $7750.00
115200 Date (SS / Blue / SS) $6100.00
115200 Rolex Oyster perpetual Date (SS/ Silver - Roman Markers / SS) $6100.00
115200 Rolex Oyster perpetual Date (SS/ Black - Stick Markers / SS) $6100.00
115200 Rolex Oyster perpetual Date (SS/ Silver - Stick Markers / SS) $6100.00
115200 Rolex Oyster perpetual Date (SS/ Black - Roman Markers / SS) $6100.00
115200 Rolex Oyster perpetual Date (SS/ White - Roman Markers / SS) $6100.00
115200 Rolex Oyster perpetual Date (SS/ White - Stick Markers / SS) $6100.00
115210 Date (SS-Turned Bezel / Black / SS) $6150.00
115234 Date (SS-WG-Fluted Bezel / Black-Diamonds / SS) $7950.00
115234 Date (SS-WG-Fluted Bezel / White-Diamonds / SS) $7950.00
116000 Rolex Oyster perpetual (SS/ Silver/ SS) $5200.00
116000 Rolex Oyster perpetual (SS/ Black - Arabic numbers/ SS) $5200.00
116000 Rolex Oyster perpetual (SS/ Silver - Blue center - Arabic numbers/ SS) $5200.00
116000 Rolex Oyster perpetual (SS/ Black-Arabic nambers / SS) $5200.00
116000 Rolex Oyster perpetual (SS/ Blue / SS) $5200.00
116000 Rolex Oyster perpetual (SS/ Black / SS) $5200.00
116034 Rolex Oyster perpetual (SS/ Black / SS) $6350.00
116138 Datejust (YG-Fluted Bezel / Blue / Leather) $18700.00
116138 Datejust (YG-Fluted Bezel / Brown / Leather) $18700.00
116138 Datejust (YG-Fluted Bezel / Silver / Leather) $18700.00
116138 Datejust (YG-Fluted Bezel / White / Leather) $18700.00
116138 Datejust (YG-Fluted Bezel / Blue Waves-Diamonds / Leather) $20450.00
116139 Datejust (WG-Fluted Bezel / Brown Waves-Diamonds / Leather) $20500.00
116139 Datejust (WG-Fluted Bezel / Rhodium Waves-Diamonds / Leather) $20500.00
116139 Datejust (WG-Fluted Bezel / Blue / Leather) $20500.00
116139 Datejust (WG-Fluted Bezel / Blue Index / Leather) $20500.00
116139 Datejust (WG-Fluted Bezel / Silver-Blue / Leather) $20500.00
116139 Datejust 116139 $20500.00
116188 Datejust (YG-Diamonds / Diamonds-Green / Leather) $50750.00
116188 Datejust (YG-Diamonds / Green Waves-Diamonds / Leather) $29950.00
116188 Datejust (YG-Diamonds / MOP-Diamonds / Leather) $31950.00
116189 Datejust (WG-Diamonds / Diamonds-Black / Leather) $52550.00
116189 Datejust (WG-Diamonds / Diamonds-Blue / Leather) $52550.00
116189 Datejust (WG-Diamonds / Waves-Diamonds / Leather) $29950.00
116189 Oyster Perpetual Datejust 116189 $78450.00
116189SANR Datejust (WG-Baguette Diamonds / Black White Diamonds / Rubber-Galuchat) $83850.00
116199 BBR Datejust (WG-Baguette Diamonds / Diamonds / Rubber-Galuchat) $78450.00
116200 Datejust (SS-Domed Bezel / Blue / SS) $6400.00
116200 Datejust (SS-Domed Bezel / Pink / SS) $6300.00
116200 Datejust (SS-Domed Bezel / White / SS) $6400.00
116200 Datejust (SS-Turned Bezel / Steel-Silver / SS) $6300.00
116200 Rolex Datejust (SS/ black/SS) $6300.00
116200 Rolex Datejust (SS/ Blue /SS) $6300.00
116200 Rolex Datejust (SS/ Blue /SS) $6300.00
116200 Rolex Datejust (SS/ Black /SS) $6300.00
116201 Rolex Datejust (RG-SS/ Black /RG-SS) $9950.00
116201 Rolex Datejust (RG-SS/ Silver /RG-SS) $9950.00
116201 Datejust (SS-PG-Domed Bezel / Black / SS-PG) $9950.00
116201 Datejust (SS-PG-Domed Bezel / Pink Jubilee Diamonds / SS-PG) $12100.00
116201 Oyster Perpetual Datejust 116201 $9950.00
116201G Rolex Datejust (RG-SS/ Black-Diamond /RG-SS) $12100.00
116203 Oyster Perpetual Datejust 116203 $9650.00
116203 Datejust (SS-YG / White / SS-YG) $9650.00
116203 Datejust (SS-YG-Domed Bezel / Black-Diamonds / SS-YG) $11600.00
116203 Datejust (SS-YG-Domed Bezel / Blue Circle / SS-YG) $9650.00
116203 Datejust (SS-YG-Domed Bezel / Steel-Silver / SS-YG) $9650.00
116231 Datejust (SS-PG-Fluted Bezel / Pink / SS-PG) $10000.00
116231 Datejust (SS-PG-Fluted Bezel / White-Diamonds / SS-PG) $12150.00
116231 Datejust (SS-RG / Champagne / SS-RG) $10000.00
116231 Oyster Perpetual Datejust 116231 $12150.00
116231 Oyster Perpetual Datejust 116231 $11950.00
116231 Rolex Datejust (RG-SS/Black/RG-SS) $10000.00
116231 Rolex Datejust (RG-SS/ White /RG-SS) $10000.00
116231G Rolex Datejust (RG-SS/Black-Diamonds/RG-SS) $12150.00
116231G Rolex Datejust (RG-SS/ Gray-Diamonds/RG-SS) $12150.00
116231G Rolex Datejust (RG-SS/ Blue-Diamonds/RG-SS) $12150.00
116231G Rolex Datejust (RG-SS/ Gold-Diamonds/RG-SS) $12150.00
116233 Datejust (SS-YG / MOP-Diamonds / SS-YG) $14350.00
116233 Datejust (SS-YG-Fluted Bezel / Champagne-Diamonds / SS-YG) $11850.00
116233 Datejust (SS-YG-Fluted Bezel / Champagne / SS-YG) $10100.00
116233G Rolex Datejust (YG-SS/Black-Diamonds/YG-SS) $11850.00
116233G Rolex Datejust (YG-SS/Gray-Diamonds/YG-SS) $11850.00
116233G Rolex Datejust (YG-SS/White- Roaman Numerals/YG-SS) $10100.00
116234 Rolex Datejust (SS/ Black- Roman Numerals /SS) $7550.00
116234 Rolex Datejust (SS/ White- Roman Numerals /SS) $7550.00
116234 Rolex Datejust (WG-SS/ Silver /SS) $7550.00
116234 Rolex Datejust (WG-SS/ Salmon /SS) $7550.00
116234 Rolex Datejust (WG-SS/ Black/SS) $7550.00
116234 Datejust (SS-WG / Blue / SS-WG) $7550.00
116234 Datejust (SS-WG-Fluted Bezel / Black-Silver / SS) $7450.00
116234 Datejust (SS-Fluted Bezel / Black / SS) $7450.00
116234 Datejust (SS-Fluted Bezel / Blue Jubilee / SS) $9300.00
116234 Datejust (SS-Fluted Bezel / Silver / SS) $7550.00
116234G Rolex Datejust (WG-SS/ Salmon-Diamond /SS) $9300.00
116234G Rolex Datejust (SS/ Black-Diamonds /SS) $9300.00
116234NG Rolex Datejust (WG-SS/ White-Diamond /SS) $9300.00
116234NG Rolex Datejust (SS/ MOP-Diamonds /SS) $11800.00
116238 Datejust (YG-Fluted Bezel / Champagne Jubilee-Diamonds / YG) $30450.00
116238 Datejust (YG / White / YG-Jubilee) $26200.00
116244 Rolex Datejust (WG-SS-Diamonds/Silver/SS) $13000.00
116244 Rolex Datejust (WG-SS-Diamonds/Black/SS) $13000.00
116244 Rolex Datejust (WG-SS-Diamonds/MOP/SS) $17250.00
116244G Rolex Datejust (WG-SS-Diamonds/Silver-Diamond/SS) $17250.00
116244G Rolex Datejust (WG-SS/Black-Diamond/SS) $17250.00
116244NG Rolex Datejust (WG-SS-Diamonds/MOP-Diamond/SS)
116261 Datejust Turn-O-Graph (SS-RG-Thunderbird / White / SS-RG) $10600.00
116261 Datejust Turn-O-Graph (SS-RG-Thunderbird / Silver / SS-RG) $10600.00
116261 Datejust Turn-O-Graph (SS-RG-Thunderbird / Black / SS-RG) $10200.00
116263 Datejust Turn-O-Graph (SS-YG-Thunderbird / Grey / SS-YG) $10300.00
116263 Datejust Turn-O-Graph (SS-YG-Thunderbird / Champagne / SS-YG) $9900.00
116264 Datejust Turn-O-Graph (SS / Black / SS-Jubilee) $7750.00
116264 Datejust Turn-O-Graph (SS / White / SS-Jubilee) $7750.00
116264 Datejust Turn-O-Graph (SS-Thunderbird / White / SS) $7650.00
116264 Rolex Datejust (SS-WG/ Black-Stick Markers /SS) $7750.00
116265 Rolex Datejust (SS-WG/ Blue-Stick Markers /SS) $7750.00
116333 Datejust II (YG-SS/Silver dial/YG-SS) $10800.00
116333 Datejust II (YG-SS/Gold dial/YG-SS) $10800.00
116333 Datejust II (YG-SS/Black- Roaman Numerals/YG-SS) $10800.00
116333 Datejust II (YG-SS/Black dial/YG-SS) $10800.00
116333 Datejust II (YG-SS/white dial/YG-SS) $10800.00
116334 Rolex Datejust (SS/white dial/SS) $8600.00
116334 Datejust II (SS-WG/ Black-Roman numerals /SS) $8600.00
116334 Datejust II (SS/Silver dial/SS) $8600.00
116334 Rolex Datejust (SS-WG/ Silver-Diamond markers /SS) $10350.00
116334 Rolex Datejust (WG-SS/ Blue /SS) $8600.00
116334 Rolex Datejust (WG-SS/ Black /SS) $8600.00
116400 Milgauss 116400 $7100.00
116400 Milgauss (SS / White / SS) $7150.00
116400V Milgauss (SS / Black-Green / SS) $7750.00
116505 Daytona (Everose Gold / Black) $34700.00
116505 Daytona (RG/Rose Champagne dial/RG) $34700.00
116509 Daytona (WG/Panda Dial/WG) $34700.00
116509 Daytona (WG/Silver-Red/WG) $34700.00
116509 Daytona (WG / Black-Diamonds / WG) $36350.00
116509 Daytona (WG / Black-Red / WG) $34700.00
116509 Daytona (WG / Diamonds / WG) $47850.00
116509 Daytona (WG / Meteorite / WG) $38950.00
116509 Daytona (WG / Silver-Red / WG) $34700.00
116509 Oyster Perpetual Cosmograph Daytona 116509 $34700.00
116509NR Daytona (WG/MOP dial/WG) $38950.00
116515LN Cosmograph Daytona (Everose Gold / Brown / Leather Strap) $27650.00
116518 Daytona (YG/Panda dial /Leather) $23700.00
116518 Daytona (YG/Blue dial /Leather) $23700.00
116518 Oyster Perpetual Cosmograph Daytona 116518 $23700.00
116518 Daytona (YG/Black dial /Leather) $23700.00
116518 Daytona (YG / MOP / Leather) $24100.00
116518 Daytona (YG / White / Leather) $23700.00
116518G Daytona (YG/Black- Diamonds /Leather) $23500.00
116518NG Daytona (YG/Brown MOP Dia /Leather) $25800.00
116519 Daytona (WG/Black-White/Leather) $25400.00
116519 Oyster Perpetual Cosmograph Daytona 116519 $25400.00
116519 Oyster Perpetual Cosmograph Daytona 116519 $25400.00
116519 Oyster Perpetual Cosmograph Daytona 116519 $25400.00
116519 Oyster Perpetual Cosmograph Daytona 116519 $29650.00
116519 Oyster Perpetual Cosmograph Daytona 116519 $29650.00
116519 Daytona (WG / Black-Diamonds / Leather) $27050.00
116519 Daytona (WG / Meteorite / Leather) $27450.00
116519G Daytona (WG/Blue /Leather) $28900.00
116520 Daytona (SS / Black / SS) $11250.00
116520 Daytona (SS / White / SS) $11250.00
116523 Daytona (SS-YG / Grey / SS-YG) $15950.00
116523 Oyster Perpetual Cosmograph Daytona 116523 $15950.00
116523 Oyster Perpetual Cosmograph Daytona 116523 $15950.00
116523 Oyster Perpetual Cosmograph Daytona 116523 $15950.00
116523 Daytona (YG-SS/Blue/YG-SS) $15950.00
116523NG Daytona (SS-YG / Dia MOP / SS-YG) $20200.00
116528 Oyster Perpetual Cosmograph Daytona 116528 $32000.00
116528 Daytona (YG / Black / YG) $32000.00
116528 Daytona (YG / Black-Gold / YG) $32000.00
116528 Daytona (YG / White-Diamonds / YG) $33750.00
116528 Daytona (YG / MOP / YG) $34400.00
116528G Daytona (YG/Black Dia /YG) $33700.00
116528NG Daytona (YG/White MOP Dia /YG) $36250.00
116528NG Daytona (YG/Brown MOP Dia /YG) $36250.00
116528NG Daytona (YG/Gold MOP Dia /YG) $36250.00
116568 Oyster Perpetual Cosmograph Daytona 116568 NA
116589 Oyster Perpetual Cosmograph Daytona 116589 $100950.00
116589 Oyster Perpetual Cosmograph Daytona 116589 $49650.00
116589 RBR Daytona (WG-Diamonds / MOP / Leather) $49650.00
116589RBR Daytona (WG/Black Dia/WG) $49650.00
116598 SACO Daytona Special Edition (YG-Diamonds-Sapphires / Leopard Diamonds / Leopard) $66550.00
116599 12SA Daytona (WG-Baguettes-Sapphires / Diamonds / Leather) $93450.00
116599 4RU Daytona (WG-Baguettes-Rubies / Diamonds / Leather) $120650.00
116599 RBR Daytona (WG-Diamonds / Diamonds-Blue / Leather) $89250.00
116599 TBR Daytona (WG-Baguettes / Diamonds / Leather) $120650.00
116610LN Submariner Date 2010 (SS / Black / SS) $8000.00
116610V Submariner Date 2010 116610V NA
116613LB Rolex Submariner Date(YG-SS/Blue dial/YG-SS) $12200.00
116613LN Rolex Submariner Date(YG-SS/Black dial/YG-SS) $12200.00
116618LB Rolex Submariner Date(YG/Blue dial/YG) $31300.00
116618LN Rolex Submariner Date(YG/Black dial/YG) $31300.00
116619LB Rolex Submariner Date(WG/ Blue Dial /WG) $34000.00
116660/98210 Sea-Dweller DEEPSEA (SS) $10650.00
116681 Oyster Perpetual Yacht-Master II ( SS-Everose Gold / White / Bracelet) NA
116688 Yacht-Master II (YG-Ceramic / White / YG) $38900.00
116689 Yacht-Master II (WG-Platinum / White / WG) $43700.00
116710 GMT-Master II (SS-Ceramic / Black-Green / SS) $7900.00
116713 GMT-Master II (SS-YG-Ceramic / Black-Green / SS-YG) $11750.00
116718 GMT-Master II (YG-Ceramic / Black-Green / YG) $29500.00
116718 GMT-Master II (YG-Ceramic / Green / YG) $29500.00
116758 Oyster Perpetual GMT-MasterII 116758 $71500.00
116758 SA GMT-Master II (YG-Diamonds-Sapphires / Black / YG) $73600.00
116758 SA GMT-Master II (YG-Diamonds-Sapphires / Diamonds / YG) $93450.00
116758 SANR GMT-Master II (YG-Diamonds-Sapphires / Black / YG-Diamonds) $117100.00
116758 SARU GMT-Master II (YG-Diamonds-Sapphires-Rubies / Black / YG) $75700.00
116759 Oyster Perpetual GMT-MasterII 116759 $69300.00
116759 SA GMT-Master II (WG-Diamonds-Sapphires / Diamonds / WG) $96850.00
116759 SANR GMT-Master II (WG-Diamonds-Sapphires / Black / WG-Diamonds) $120500.00
116759 SARU GMT-Master II (WG-Diamonds-Rubies-Sapphires / Black / WG) $79100.00
118205 Day-Date President (PG / Bronze Waves / PG) $31350.00
118205 Day-Date President (PG / Pink / PG) $31350.00
118205 Oyster Perpetual Day-Date 118205 $34050.00
118206 Day-Date President (Platinum / Ice Blue / Platinum) $55400.00
118206 Day-Date President (Platinum / Silver-Diamonds / Platinum) $55400.00
118206 Day-Date President (Platinum / MOP-Diamonds / Platinum) $55400.00
118206A Rolex Oyster perpetual Day-Date (Platinum/ Ice Blue-diamonds /Platinum) $55400.00
118208 Day-Date President (YG-Domed Bezel / Black / YG) $27000.00
118208 Day-Date President (YG / Champagne Wave / YG) $27000.00
118209 Day-Date President (WG / Blue Waves / WG) $29750.00
118209 Oyster Perpetual Day-Date 118209 $29750.00
118209 Oyster Perpetual Day-Date 118209 $29750.00
118209 Rolex Oyster perpetual Day-Date (WG/ Silver - Stick Markers /WG) $29750.00
118209 Rolex Oyster perpetual Day-Date (WG/ Silver -Roman Numerals /WG) $29750.00
118209A Rolex Oyster perpetual Day-Date (WG/ Silver - Diamonds /WG) $34050.00
118235 Oyster Perpetual Day-Date 118235 $34100.00
118235 Day-Date President (RG / Champagne-Diamonds / RG) $34100.00
118235 Day-Date President (RG / Champange / RG) $31400.00
118238 Day-Date President (YG / Champagne-Diamonds / YG) $31350.00
118238 Day-Date President (YG / Meteorite-Diamonds / YG) $36150.00
118238 Day-Date President (YG / White / YG) $28650.00
118238 Oyster Perpetual Day-Date 118238 $28650.00
118238 Oyster Perpetual Day-Date 118238 $31350.00
118238 Rolex Oyster perpetual Day-Date (YG / Black- Stick Markers /YG) $28650.00
118238 Rolex Oyster perpetual Day-Date (YG / White- Stick Markers /YG) $28650.00
118238A Rolex Oyster perpetual Day-Date (YG / Black- Diamonds /YG) $31350.00
118238NR Rolex Oyster perpetual Day-Date (YG / MOP - Roman Numerals /YG) $28650.00
118239 Rolex Oyster perpetual Day-Date (WG/ White-Roman Numerals /WG) $31400.00
118239 Rolex Oyster perpetual Day-Date (WG/ Silver -Roman Numerals /WG) $31400.00
118239 Oyster Perpetual Day-Date 118239 $31400.00
118239 Day-Date President (WG / Rhodium-Diamonds / WG) $34100.00
118239 Day-Date President (WG / Silver-Diamonds / WG) $34100.00
118239 Day-Date President (WG / White / WG) $31400.00
118239A Rolex Oyster perpetual Day-Date (WG/ Black-Diamonds /WG) $34100.00
118239NG Rolex Oyster perpetual Day-Date (WG/ Black MOP- diamonds /WG) $36200.00
118296 Day-Date President (Platinum-Diamonds / Blue-Diamonds / Platinum) $63300.00
118296NCA Oyster perpetual Day-Date (Platinum-Diamond/ Silver MOP- diamonds /Platinum) $63300.00
118296NCA Rolex Oyster perpetual Day-Date (Platinum-Diamond/ Black MOP- diamonds /Platinum) $63300.00
118338 Day-Date President (YG-Diamonds / Black-Diamonds / YG) $40300.00
118339 Day-Date President (WG-Diamonds / Black-Diamonds / WG) $38800.00
118346 Day-Date President (Platinum-Diamonds / MOP-Diamonds / Platinum-Diamonds) $112000.00
118346 Day-Date President (Platinum-Diamonds / Blue-Diamonds / Platinum) $71700.00
118346A Rolex Oyster perpetual Day-Date (Platinum-Diamonds/ Silver-diamonds /Platinum) $71700.00
118348 Day-Date President (YG-Diamonds / Blue-Diamonds / YG-Diamonds) $112000.00
118348 Day-Date President (YG-Diamonds / Diamonds-Green / YG) $84050.00
118348 Day-Date President (YG-Diamonds / SIlver-Diamond / YG) $44250.00
118366 Oyster Perpetual Day-Date 118366 $116800.00
118366 Day-Date President (Platinum-Baguettes / MOP / Platinum) $114100.00
118388A Rolex Oyster perpetual Day-Date (YG-Diamonds/Gold-Diamonds /YG) $48400.00
118389 White Gold President Silver Jubilee Diamond 118389 $53600.00
118398 Oyster Perpetual Day-Date 118398 $60400.00
118398 Bril Day-Date President (YG-Baguettes / White / YG) $60400.00
118399 Bril Day-Date President (WG-Baguettes / Pink-Diamonds / WG) $63150.00
14060M Submariner (SS / Black / SS) $6300.00
16570 Explorer II (SS / Black / SS) $6325.00
16570 Rolex Explorer II 16570 $6325.00
16600 Sea-Dweller (SS / Black / SS) $6225.00
16610 Submariner Date (SS / Black / SS) $6000.00
16610V Submariner Date 50th Anniversary (SS-Green / Black / SS) $6225.00
16613 Submariner Serti (SS-YG / Silver-Diamonds-Sapphires / SS-YG) $12200.00
16613 Submariner (SS-YG / Black / SS-YG) $12200.00
16613 Submariner (SS-YG / Blue / SS-YG) $12200.00
16613SG Rolex Submariner Date(YG-SS/Gold dial/YG-SS) $12200.00
16618 Submariner (YG / Blue / YG) $31300.00
16618 Submariner (YG / Steel Serti-Diamonds / YG) $31300.00
16622 Yacht-Master 40mm 16622 $11200.00
16623 Yacht-Master 40mm (SS-YG / MOP / SS-YG) $13350.00
16623 Yacht-Master 40mm (SS-YG / White / SS-YG) $10000.00
16623 Oyster Perpetual Yacht-Master 16623 $11800.00
16623 Oyster Perpetual Yacht-Master 16623 $18050.00
16628 Oyster Perpetual Yacht-Master 16628 $35150.00
16628 Yacht-Master 35mm (YG / Black MOP / YG) $30400.00
16628 Yacht-Master 40mm (YG / Blue / YG) $28900.00
16628NGR Rolex Oyster Perpetual Yachtmaster (YG/MOP dial/YG) $36300.00
168622 Oyster Perpetual Yacht-Master 168622 $8500.00
168622 Yacht-Master 35mm (SS-Platinum / Silver / SS) $10050.00
168623 Yacht-Master 35mm (SS-YG / Gold / SS-YG) $10600.00
169622 Yacht-Master Ladies 29mm (SS-Platinum / Silver / SS) $9000.00
169623 Yacht-Master Ladies 29mm (SS-YG / White / SS-YG) $9350.00
169628 Oyster Perpetual Lady Yacht-Master 169628 $20000.00
169628 Oyster Perpetual Lady Yacht-Master 169628 $20000.00
169628 Oyster Perpetual Lady Yacht-Master 169628 $29000.00
169628 Yacht-Master 29mm (YG / White / YG) $23500.00
176200 Perpetual 26mm (SS-Domed Bezel / Silver / SS) $4750.00
176200 Rolex Oyster perpetual (SS/ White/ SS) $4750.00
176200 Rolex Oyster perpetual (SS/ Silver/ SS) $4750.00
176200 Rolex Oyster perpetual (SS/ Salmon/ SS) $4750.00
176234 Perpetual 26mm (SS-WG-Fluted Bezel / Black / SS) $5700.00
176234 Perpetual 26mm (SS-WG-Fluted Bezel / Pink / SS) $5700.00
176234G Rolex Oyster perpetual (SS- WG/ Salmon - Diamonds / SS) $7450.00
176234G Rolex Oyster perpetual (SS- WG/ White - Diamonds / SS) $7450.00
177200 Rolex Oyster perpetual (SS/ Salmon / SS) $4850.00
177200 Perpetual 31mm (SS-Domed Bezel / Black / SS) $4850.00
177200 Perpetual 31mm (SS-Domed Bezel / Silver / SS) $4850.00
177234 Perpetual 31mm (SS-WG / Silver / SS) $5900.00
177234 Oyster Perpetual 177234 $7650.00
178240 Oyster Perpetual Datejust 178240 $6000.00
178240 Oyster Perpetual Datejust 178240 $6000.00
178240 Datejust 31mm (SS-Domed Bezel / Pink / SS) $6000.00
178241 Datejust 31mm (SS-PG / Blue Jubilee-Diamonds / SS-PG) $11050.00
178241 Datejust 31mm (SS-RG / Champagne / SS-RG) $8900.00
178241 Oyster Perpetual Datejust 178241 $8900.00
178246 Datejust 31mm (Platinum-Domed Bezel / Ice Blue / Platinum) $47700.00
178271 Oyster Perpetual Datejust 178271 $9350.00
178271 Oyster Perpetual Datejust 178271 $9350.00
178271 Oyster Perpetual Datejust 178271 $11100.00
178271 Oyster Perpetual Datejust 178271 $9350.00
178273 Oyster Perpetual Datejust 178273 $9000.00
178273 Oyster Perpetual Datejust 178273 $9000.00
178273 Oyster Perpetual Datejust 178273 $10750.00
178273 Oyster Perpetual Datejust 178273 $10450.00
178273 Datejust 31mm (SS-YG / Yellow Goldust / SS-YG) $13450.00
178274 Datejust 31mm (SS-WG / MOP-Diamonds / SS-WG) $11600.00
178274 Datejust 31mm (SS-WG / Pink / SS-WG-Oyster) $7150.00
178274 Oyster Perpetual Datejust 178274 $7150.00
178274 Oyster Perpetual Datejust 178274 $8600.00
178274 Oyster Perpetual Datejust 178274 $8900.00
178274 Datejust 31mm (SS-WG / Silver Jubilee-Diamonds / SS) $8900.00
178274 Datejust Lady 31mm (SS / Blue-Flowers) $7150.00
178274G Datejust II (WG-SS/ Black-Diamond /SS) $10350.00
178275 Datejust 31mm (PG / Black MOP-Diamonds / PG) $31600.00
178278 Oyster Perpetual Datejust 178278 $24600.00
178278 Oyster Perpetual Datejust 178278 $29050.00
178279 Oyster Perpetual Datejust 178279 $28900.00
178279 Datejust 31mm (WG / Salmon / WG-President) $27150.00
178286 Datejust 31mm (Platinum-Diamonds / Pink MOP / Platinum-Diamonds) $91750.00
178288 Datejust 31mm (YG-Diamonds / MOP-Diamonds / YG) $36750.00
178341 Datejust Lady 31mm (RG/SS - Brown - Diamonds) $12800.00
178383 Datejust Lady 31mm (YG-SS / Silver - Diamonds) NA
179136 Oyster Prepetual Datejust 179136 $51300.00
179136 Oyster prepetual Datejust 179136 $51300.00
179138 Oyster prepetual Datejust Gold 26mm 179138 $27600.00
179138G Datejust (YG- Diamonds/ White-Diamonds /YG) $31350.00
179158 Oyster Prepetual -Datejust 179158 $34600.00
179158 Datejust (YG-Diamonds / Blue-Diamonds / YG) $34600.00
179159 Datejust (WG-Diamonds / MOP-Diamonds / WG) $37100.00
179159 Oyster Prepetual Datejust 179159 $34600.00
179160 Datejust (SS / Blue / SS-Oyster) $5900.00
179160 Datejust (SS-Domed Bezel / Silver / SS) $6000.00
179160 Datejust (SS/ Black-Roman Numerals /SS) $5900.00
179160 Datejust (SS/ Black-Stick Markers /SS) $5900.00
179160 Datejust (SS/ White -Stick Markers /SS) $5900.00
179160 Datejust (SS/ Salmon -Stick Markers /SS) $5900.00
179160 Datejust (SS/ Silver -Roman Numerals /SS) $5900.00
179160 Datejust (SS/ Salmon -Roman Numerals /SS) $5900.00
179161 Oyster Perpetual Datejust 179161 $8050.00
179161 Oyster Prepetual Datejust 179161 $8450.00
179161 Oyster Prepetual Datejust 179161 $10200.00
179163 Datejust (SS-YG-Domed Bezel / Silver / SS-YG) $7750.00
179163 Datejust (YG-SS/Silver/YG-SS) $7750.00
179163 Datejust (YG-SS/Gold/YG-SS) $7700.00
179165 Oyster Prepetual Datejust 179165 $24550.00
179165 Oyster Prepetual Datejust 179165 $26350.00
179166 Datejust (Platinum / Ice Blue / Platinum) $42200.00
179168 Oyster Prepetual Datejust 179168 $22200.00
179171 Oyster Prepetual Datejust 179171 $8500.00
179171 Oyster Prepetual Datejust 179171 $10250.00
179171 Oyster Prepetual Datejust 179171 $10250.00
179171 Oyster Prepetual Datejust 179171 $8500.00
179171 Oyster Prepetual Datejust 179171 $8500.00
179171 Oyster Prepetual Datejust 179171 $10250.00
179171 Datejust (SS-RG / Black / SS-RG) $8500.00
179171 Datejust (SS-PG / Pink Gold-Diamonds / SS-PG) $12450.00
179173 Datejust (SS-YG / Black Jubilee-Diamonds / SS-YG) $12150.00
179173 Datejust (SS-YG / Blue Jubilee-Diamonds / SS-YG) $12150.00
179173 Datejust (SS-YG / MOP-Diamonds / SS-YG) $12150.00
179173 Datejust (SS-YG / White / SS-YG) $8200.00
179173 Oyster Prepetual Datejust 179173 $8200.00
179173 Oyster Prepetual Datejust 179173 $9950.00
179173 Oyster Prepetual Datejust 179173 $8200.00
179173 Oyster Prepetual Datejust 179173 $8200.00
179173 Datejust (YG-SS/Gray/YG-SS) $8200.00
179173G Datejust (YG-SS/Red-Diamonds/YG-SS) $9950.00
179173G Datejust (YG-SS/Silver-Diamonds/YG-SS) $9950.00
179173OPG Datejust (YG-SS/Pink-Diamonds/YG-SS) $9950.00
179174 Datejust (SS/ Black /SS) $6950.00
179174 Rolex Lady Datejust (SS/ White /SS) $6950.00
179174 Datejust Oyster prepetual 179174 $10900.00
179174 Oyster Prepetual Datejust 179174 $8300.00
179174 Oyster Prepetual Datejust 179174 $10900.00
179174 Datejust (SS-WG / Black / SS-Jubilee) $6950.00
179174 Datejust (SS-WG / Black-Diamonds / SS) $8700.00
179174 Datejust (SS-WG / MOP / SS) $8300.00
179174 Datejust (SS-WG / MOP-Diamonds / SS) $10900.00
179174 Datejust (SS-WG / White / SS) $6950.00
179174G Datejust (SS/Salmon-Diamonds/SS) $8700.00
179174NGR Datejust (SS/MOP-Ruby/SS) $9900.00
179174NGS Datejust (SS/MOP-sapphire/SS) $9900.00
179175 Datejust (PG / Black MOP-Diamonds / PG) $28550.00
179175 Datejust (YG / Champange-Diamonds / YG) $26350.00
179175 Oyster Prepetual Datejust 179175 $24600.00
179178 Oyster Prepetual Datejust 179178 $22250.00
179178 Oyster Prepetual Datejust 179178 $22250.00
179178 Oyster Prepetual Datejust 179178 $25250.00
179178 Datejust (YG-Fluted Bezel / Black MOP / YG) $23600.00
179178 Datejust President (YG / Champagne-Diamonds / YG-President) $20600.00
179178 Datejust President (YG / Champagne / YG-President) $22250.00
179178 Rolex Datejust (YG/ White/YG) $22250.00
179178G Rolex Datejust (YG/ White -Diamonds /YG) $24000.00
179178NG Rolex Datejust (YG- Diamonds/ MOP-Diamonds /YG) $21600.00
179179 Oyster Perpetual Datejust 179179 $26350.00
179179 Datejust President (WG / Blue-Diamonds / WG) $26350.00
179179 Datejust President (WG / Silver / WG-President) $24600.00
179179 Lady-Datejust (WG / MOP-Diamonds / WG) $28550.00
179238 Datejust (YG-Diamond / Champagne-Diamonds / YG) $26850.00
179296G Rolex Datejust (Platinum/ Teal-Diamonds/Platinum) $46400.00
179313 Datejust (SS-YG-Diamonds / Goldust-Diamonds / SS-YG) $12375.00
179313 Oyster Perpetual Datejust 179313 $9900.00
179383 Lady-Datejust (SS-YG-Diamonds / Gold Crystal-Diamonds / Jubilee Bracelet) $17450.00
179458 Datejust (YG-Diamonds / Diamonds / YG-Diamonds) $103150.00
179459 Oyster Perpetual Datejust 179459 $106450.00
18946 Day-Date Masterpiece (Platinum-Diamonds / Gery-Diamonds / Platinum) $92900.00
18946 Day-Date Masterpiece (Platinum-Diamonds / Meteorite-Diamonds / Platinum) $96250.00
18946 Day-Date Masterpiece (Platinum-Diamonds / MOP-Diamonds / Platinum) $95000.00
18946A Rolex Oyster perpetual Day-Date (Platinum-Diamonds/ Ice Blue-diamonds /Platinum) $92900.00
18946NCA Day-Date Masterpiece (Platinum-Diamonds/Pink MOP-Diamonds/Platinum) $95000.00
18948 Day-Date Masterpiece (YG-Diamonds / MOP-Diamonds / Tridor) $59800.00
18948A Rolex Oyster perpetual Day-Date (YG-Diamonds/Meteorite Crysital-Diamonds /YG) $59800.00
18948ABIC Rolex Oyster perpetual Day-Date (YG-Diamonds/ Gold-Diamonds /YG-SS-RG) $59800.00
18948ABIC Rolex Oyster perpetual Day-Date (YG-Diamonds/Meteorite Crysital-Diamonds /YG-SS-RG) $59800.00
18956 Oyster Perpetual Day-Date Special Edition 18956 $272500.00
18956 Bril Day-Date Masterpiece (Platinum-Baguettes / Meteorite-Diamonds / Platinum-Baguettes) $272500.00
18958 Bril Day-Date Masterpiece (YG-Baguettes / Jubilee / YG) $108900.00
214270 Explorer (SS / Black / SS 2010) $6200.00
216570 Oyster Perpetual Explorer II 216570 $7750.00
216570 Oyster Perpetual Explorer II 216570 $7750.00
218206 Rolex Oyster perpetual Day-Date (Platinum/ Ice Blue- diamonds /Platinum) $60000.00
218206 Rolex Oyster perpetual Day-Date (Platinum/ Black /Platinum) $60000.00
218235A Rolex Oyster perpetual Day-Date (RG/ Rose Gold-Diamonds /RG) $37400.00
218238 Rolex Oyster perpetual Day-Date (YG/ Gold-Roman numerals /YG) $32000.00
218238 Rolex Oyster perpetual Day-Date (YG/ White-Roman numerals /YG) $32000.00
218238A Rolex Oyster perpetual Day-Date (YG/ Gold-Diamonds /YG) $34700.00
218239A Rolex Oyster perpetual Day-Date (WG/ Gold-Diamonds /WG) $37450.00
218348 Rolex Oyster perpetual Day-Date (YG-Diamonds/ Gold-Diamonds /YG) $51000.00
218349A Rolex Oyster perpetual Day-Date (WG-Diamonds/ Silver-Diamonds /WG) $53750.00
4243/9 Cellini Danaos 4243/9 $9550.00
5116/8 Cellini Classic 5116/8 $4850.00
5116/9 Cellini Classic 5116/9 $5100.00
5116/9 Cellini Classic 5116/9 $6100.00
5240/6 Cellini Cellinium 5240/6 $12800.00
5240/6 Cellini Cellinium 5240/6 $18550.00
5241/6 Cellini Cellinium 5241/6 $19050.00
5241/6 Cellini Cellinium 5241/6 $19050.00
5330/5 Cellini Cestello 5330/5 $8700.00
5330/9 Cellini Cestello 5330/9 $9800.00
5440/8 Rolex Prince 5440/8 $15500.00
5441/9 Rolex Prince 5441/98 $15450.00
5442/5 Rolex Prince 5442/5 $17000.00
5443/9 Rolex Prince 5443/95 $17000.00
6111/8 Cellini Classic 6111/8 $5150.00
6229/8 Cellini Danaos 6229/8 $4850.00
6229/9 Cellini Danaos 6229/9 $5950.00
6621/9 Cellini Quartz 6621/9 $7150.00
6631/8 Cellini Quartz 6631/8 $7000.00
6633/9 Cellini Quartz 6633/9 $9950.00
6671/9 Cellini Cellissima 6671/9 $12950.00
6691/9 Cellini Cellissima 6691/9 $13950.00
6691/9 Cellini Cellissima 6691/9 $16500.00
6693/9 Cellini Cellissima 6693/9 $22600.00
80298 Lady-Datejust Pearlmaster (YG-Diamonds / MOP-Diamonds / YG-Diamonds) $98000.00
80298G Rolex Datejust Pearlmaster (YG- Diamonds/ White-Diamonds /YG) $35000.00
80298G Rolex Datejust Pearlmaster (YG- Diamonds/ Gold-Diamonds /YG) $41800.00
80299 Oyster Perpetual Lady-Datejust Pearlmaster 80299 $100750.00
80299 Tridor Oyster Perpetual Lady-Datejust $43400.00
80299 Lady-Datejust Pearlmaster (WG-Diamonds / MOP-Diamonds / WG) $46350.00
80299NG Datejust Pearlmaster (WG-Diamonds/ Pink MOP-Diamonds /WG) $64550.00
80309 Lady-Datejust Pearlmaster (WG-Diamonds / Black MOP-Diamonds / WG-Diamonds) $118750.00
80309 Bril Lady-Datejust Pearlmaster (WG-Diamonds / MOP-Diamonds / WG) $59950.00
80309 SACI Lady-Datejust Pearlmaster (WG-Sapphire / MOP-Diamonds / WG-Diamonds-Sapphires) $104950.00
80309NG Rolex Lady Datejust Pearlmaster (WG-Sapphire/ MOP-Diamonds /WG) $48350.00
80318 Tridor Oyster Perpetual Lady-Datejust $26500.00
80318 Tridor Oyster Perpetual Lady-Datejust $24700.00
80318 Lady-Datejust Pearlmaster (YG-Diamonds / White / YG) $28850.00
80319 Tridor Oyster Perpetual Lady-Datejust $23200.00
80319 Lady-Datejust Pearlmaster (WG-Diamonds / Blue-Diamonds / WG) $28900.00
80319 Lady-Datejust Pearlmaster (WG-Diamonds / White / WG) $28850.00
80339 Rolex Lady Datejust Pearlmaster (WG-Diamonds/ White /WG) $40750.00
80339 Rolex Lady Datejust Pearlmaster (WG-Diamonds/ MOP /WG) $30200.00
81158 Ladies Datejust Special Edition Jubilee Dial (YG-Diamonds / Black Jubilee-Diamonds / Bracelet) NA
81159 Ladies Datejust Special Edition (WG-Diamonds / Goldust Dream-Diamonds / Bracelet) NA
81298 Datejust Special Edition (YG-Diamonds / White MOP / Bracelet) NA
81308BRIL Datejust Special Edition (YG-Diamonds / MOP-Diamonds / Bracelet) NA
81315 Ladies Datejust Special Edition (Everose Gold-Diamonds / Goldust Dream-MOP / Bracelet) NA
81318G Datejust (YG/Gold MOP dial/YG) $32150.00
81319G Datejust (WG/White MOP dial/WG) $33250.00
81338 Datejust Special Edition (YG-Diamonds / Champagne Jubilee-Diamonds / YG-Diamonds) $58600.00
81338 Datejust Special Edition (YG-Diamonds / Diamonds / YG-Diamonds) $80850.00
Công ty Rolex do ông Hans Wiksdorf cùng anh rể là William Davis thành lập tại London (Anh). Năm 1919, Wilsdorf đã chuyển Công ty tới Geneva (Thuỵ Sĩ). Năm 1926, ông đã phát triển và đăng ký bản quyền chiếc đồng hồ chịu nước đầu tiên nhãn hiệu Oyster. Trong Thế chiến II, thương hiệu Rolex đã gây dựng được uy tín khá tốt, trong đó có việc các phi công không lực Hoàng gia Anh đã mua những chiếc đồng hồ nhãn hiệu này thay cho đồng hồ đeo tay mà họ được phát. Có một điều khá lý thú là khi một số phi công viết thư cho công ty Rolex kể lại chuyện họ bị bắt và bị tịch thu đồng hồ, Rolex đã ngay lập tức gửi tặng họ một loạt đồng hồ mới.
Sau thế chiến II, trong chiến lược mở rộng của mình, Rolex tiếp tục xây dựng danh tiếng dựa trên yếu tố tính năng ưu việt. Năm 1945, Rolex giới thiệu ra thị trường sản phẩm Datejust Model, loại đồng hồ đầu tiên với hệ thống tự động chuyển ngày. Tám năm sau, công ty lại cho ra đời sản phẩm Submariner Model, loại đồng hồ vừa chịu nước vừa chịu được áp lực ở độ sâu 330 feet.
Trước khi chết, năm 1960, Hans Wilsdorf trao quyền sở hữu Rolex cho Wilsdorf Foundation. Năm 1962, Hội đồng quản trị Rolex chỉ định Andre Heiniger, 42 tuổi, người đã làm việc cho Wilsdorf 12 năm giữ vương vị giám đốc điều hành. Năm 1992, Patrick Heiniger, một luật sư 32 tuổi đã làm việc 6 năm cho Rolex với cương vị là giám đốc marketing làm giám đốc điều hành. Trong lịch sử Rolex, đến nay mới chỉ có ba đời giám đốc.
Năm 1968, những chiếc đồng hồ đầu tiên sử dụng công nghệ quartz đã được đưa ra thị trường. Vào cuối thập kỷ 70, khoảng một nửa số đồng hồ bán trên thế giới được sản xuất dựa trên công nghệ quartz và Hong Kong nổi lên như một trung tâm sản xuất đồng hồ của thế giới Rolex đã rất miễn cưỡng khi tham gia vào "làn sóng" quartz và cũng giới thiệu một vài mẫu đồng hồ quartz.
Trong thời kỳ mà sự chính xác và tin cậy không còn được coi là những tính năng quan trọng nữa, Rolex đã tiếp tục phát triển những chiến lược nhằm bảo vệ và xây dựng vị thế của mình trong thị trường đồng hồ cao cấp. Rolex tiếp tục nhấn mạnh vào sự tinh xảo và chất lượng sản phẩm. Công ty đã sử dụng những chất liệu như vàng, bạch kim và đá quý cho sản phẩm của mình. Rolex cũng tiếp tục cải tiến hoạt động của máy và đưa thêm những tính năng mới cho đồng hồ như báo ngày, báo thứ và thời gian ở các múi giờ khác nhau. Với các tính năng ngày càng phức tạp như vậy, đồng hồ Rolex vẫn được sản xuất với phương thức thủ công cũ đã được cải tiến. Nếu một chiếc đồng hồ quartz rẻ tiền được sản xuất theo dây chuyền tự động hoá chỉ có khoảng 50 - 100 chi tiết, thì một chiếc đồng hồ bấm giây Rolex Oyster gồm khoảng 220 chi tiết.
Rolex luôn duy trì hình ảnh của mình bằng cách giới hạn số lượng sản phẩm, ngay cả khi nhu cầu tăng lên bởi theo họ, với hàng hoá cao cấp, sự khan hiếm trên thị trường có thể tác động đến giá trị, kích cầu, tạo ra đặc tính sưu tầm và giá trị trong dài hạn. Những chiếc đồng hồ Rolex tất nhiên cũng luôn giữ được giá trị của nó. Những tham khảo về giá cho nhà sưu tập cho thấy phần lớn đồng hồ Rolex cũ đều được định giá cao hơn giá bán ban đầu. Những chiếc đồng hồ Rolex được giới thiệu sưu tập ưa chuộng thường được bán với giá từ 1.500 USD đến 20.000 USD. Rolex cũng tốn không ít chi phí để đảm bảo rằng, sản phẩm của họ luôn được bán ở những cửa hàng sang trọng. Vào cuối những năm 90, nhằm hạn chế việc bán sản phẩm của mình ra thị trường chợ đen, Rolex đã chấm dứt hợp đồng với hơn 100 nhà phân phối. Công ty còn tập trung vào việc duy trì tính thuần nhất của thương hiệu và bảo vệ sự thuần khiết cho nhãn hiệu của mình thông qua việc "tuyên chiến" với hàng giả.
Hiện Rolex đạt doanh thu hàng năm khoảng 3 tỷ USD, số lượng đồng hồ sản xuất đạt khoảng 650.000 - 800.000 chiếc/năm. Tới nay, Công ty vẫn luôn trung thành với chiến lược kinh doanh cơ bản của mình là "độc lập, tính kế thừa và thương hiệu thuần khiết".
====================
Số Models Tên model (loại niềng/loại mặt số/loại, chất liệu dây)Giá USD114200 Air-King (SS-Domed Bezel / Blue-Orange / SS) $4950.00
114200 Air-King (SS-Domed Bezel / White / SS) $4950.00
114234 Air-King (SS-WG / Silver-Orange / SS) $6000.00
114234 Oyster Perpetual Air-king 114234 $6200.00
114270 Explorer I (SS / Black / SS) $7750.00
115200 Date (SS / Blue / SS) $6100.00
115200 Rolex Oyster perpetual Date (SS/ Silver - Roman Markers / SS) $6100.00
115200 Rolex Oyster perpetual Date (SS/ Black - Stick Markers / SS) $6100.00
115200 Rolex Oyster perpetual Date (SS/ Silver - Stick Markers / SS) $6100.00
115200 Rolex Oyster perpetual Date (SS/ Black - Roman Markers / SS) $6100.00
115200 Rolex Oyster perpetual Date (SS/ White - Roman Markers / SS) $6100.00
115200 Rolex Oyster perpetual Date (SS/ White - Stick Markers / SS) $6100.00
115210 Date (SS-Turned Bezel / Black / SS) $6150.00
115234 Date (SS-WG-Fluted Bezel / Black-Diamonds / SS) $7950.00
115234 Date (SS-WG-Fluted Bezel / White-Diamonds / SS) $7950.00
116000 Rolex Oyster perpetual (SS/ Silver/ SS) $5200.00
116000 Rolex Oyster perpetual (SS/ Black - Arabic numbers/ SS) $5200.00
116000 Rolex Oyster perpetual (SS/ Silver - Blue center - Arabic numbers/ SS) $5200.00
116000 Rolex Oyster perpetual (SS/ Black-Arabic nambers / SS) $5200.00
116000 Rolex Oyster perpetual (SS/ Blue / SS) $5200.00
116000 Rolex Oyster perpetual (SS/ Black / SS) $5200.00
116034 Rolex Oyster perpetual (SS/ Black / SS) $6350.00
116138 Datejust (YG-Fluted Bezel / Blue / Leather) $18700.00
116138 Datejust (YG-Fluted Bezel / Brown / Leather) $18700.00
116138 Datejust (YG-Fluted Bezel / Silver / Leather) $18700.00
116138 Datejust (YG-Fluted Bezel / White / Leather) $18700.00
116138 Datejust (YG-Fluted Bezel / Blue Waves-Diamonds / Leather) $20450.00
116139 Datejust (WG-Fluted Bezel / Brown Waves-Diamonds / Leather) $20500.00
116139 Datejust (WG-Fluted Bezel / Rhodium Waves-Diamonds / Leather) $20500.00
116139 Datejust (WG-Fluted Bezel / Blue / Leather) $20500.00
116139 Datejust (WG-Fluted Bezel / Blue Index / Leather) $20500.00
116139 Datejust (WG-Fluted Bezel / Silver-Blue / Leather) $20500.00
116139 Datejust 116139 $20500.00
116188 Datejust (YG-Diamonds / Diamonds-Green / Leather) $50750.00
116188 Datejust (YG-Diamonds / Green Waves-Diamonds / Leather) $29950.00
116188 Datejust (YG-Diamonds / MOP-Diamonds / Leather) $31950.00
116189 Datejust (WG-Diamonds / Diamonds-Black / Leather) $52550.00
116189 Datejust (WG-Diamonds / Diamonds-Blue / Leather) $52550.00
116189 Datejust (WG-Diamonds / Waves-Diamonds / Leather) $29950.00
116189 Oyster Perpetual Datejust 116189 $78450.00
116189SANR Datejust (WG-Baguette Diamonds / Black White Diamonds / Rubber-Galuchat) $83850.00
116199 BBR Datejust (WG-Baguette Diamonds / Diamonds / Rubber-Galuchat) $78450.00
116200 Datejust (SS-Domed Bezel / Blue / SS) $6400.00
116200 Datejust (SS-Domed Bezel / Pink / SS) $6300.00
116200 Datejust (SS-Domed Bezel / White / SS) $6400.00
116200 Datejust (SS-Turned Bezel / Steel-Silver / SS) $6300.00
116200 Rolex Datejust (SS/ black/SS) $6300.00
116200 Rolex Datejust (SS/ Blue /SS) $6300.00
116200 Rolex Datejust (SS/ Blue /SS) $6300.00
116200 Rolex Datejust (SS/ Black /SS) $6300.00
116201 Rolex Datejust (RG-SS/ Black /RG-SS) $9950.00
116201 Rolex Datejust (RG-SS/ Silver /RG-SS) $9950.00
116201 Datejust (SS-PG-Domed Bezel / Black / SS-PG) $9950.00
116201 Datejust (SS-PG-Domed Bezel / Pink Jubilee Diamonds / SS-PG) $12100.00
116201 Oyster Perpetual Datejust 116201 $9950.00
116201G Rolex Datejust (RG-SS/ Black-Diamond /RG-SS) $12100.00
116203 Oyster Perpetual Datejust 116203 $9650.00
116203 Datejust (SS-YG / White / SS-YG) $9650.00
116203 Datejust (SS-YG-Domed Bezel / Black-Diamonds / SS-YG) $11600.00
116203 Datejust (SS-YG-Domed Bezel / Blue Circle / SS-YG) $9650.00
116203 Datejust (SS-YG-Domed Bezel / Steel-Silver / SS-YG) $9650.00
116231 Datejust (SS-PG-Fluted Bezel / Pink / SS-PG) $10000.00
116231 Datejust (SS-PG-Fluted Bezel / White-Diamonds / SS-PG) $12150.00
116231 Datejust (SS-RG / Champagne / SS-RG) $10000.00
116231 Oyster Perpetual Datejust 116231 $12150.00
116231 Oyster Perpetual Datejust 116231 $11950.00
116231 Rolex Datejust (RG-SS/Black/RG-SS) $10000.00
116231 Rolex Datejust (RG-SS/ White /RG-SS) $10000.00
116231G Rolex Datejust (RG-SS/Black-Diamonds/RG-SS) $12150.00
116231G Rolex Datejust (RG-SS/ Gray-Diamonds/RG-SS) $12150.00
116231G Rolex Datejust (RG-SS/ Blue-Diamonds/RG-SS) $12150.00
116231G Rolex Datejust (RG-SS/ Gold-Diamonds/RG-SS) $12150.00
116233 Datejust (SS-YG / MOP-Diamonds / SS-YG) $14350.00
116233 Datejust (SS-YG-Fluted Bezel / Champagne-Diamonds / SS-YG) $11850.00
116233 Datejust (SS-YG-Fluted Bezel / Champagne / SS-YG) $10100.00
116233G Rolex Datejust (YG-SS/Black-Diamonds/YG-SS) $11850.00
116233G Rolex Datejust (YG-SS/Gray-Diamonds/YG-SS) $11850.00
116233G Rolex Datejust (YG-SS/White- Roaman Numerals/YG-SS) $10100.00
116234 Rolex Datejust (SS/ Black- Roman Numerals /SS) $7550.00
116234 Rolex Datejust (SS/ White- Roman Numerals /SS) $7550.00
116234 Rolex Datejust (WG-SS/ Silver /SS) $7550.00
116234 Rolex Datejust (WG-SS/ Salmon /SS) $7550.00
116234 Rolex Datejust (WG-SS/ Black/SS) $7550.00
116234 Datejust (SS-WG / Blue / SS-WG) $7550.00
116234 Datejust (SS-WG-Fluted Bezel / Black-Silver / SS) $7450.00
116234 Datejust (SS-Fluted Bezel / Black / SS) $7450.00
116234 Datejust (SS-Fluted Bezel / Blue Jubilee / SS) $9300.00
116234 Datejust (SS-Fluted Bezel / Silver / SS) $7550.00
116234G Rolex Datejust (WG-SS/ Salmon-Diamond /SS) $9300.00
116234G Rolex Datejust (SS/ Black-Diamonds /SS) $9300.00
116234NG Rolex Datejust (WG-SS/ White-Diamond /SS) $9300.00
116234NG Rolex Datejust (SS/ MOP-Diamonds /SS) $11800.00
116238 Datejust (YG-Fluted Bezel / Champagne Jubilee-Diamonds / YG) $30450.00
116238 Datejust (YG / White / YG-Jubilee) $26200.00
116244 Rolex Datejust (WG-SS-Diamonds/Silver/SS) $13000.00
116244 Rolex Datejust (WG-SS-Diamonds/Black/SS) $13000.00
116244 Rolex Datejust (WG-SS-Diamonds/MOP/SS) $17250.00
116244G Rolex Datejust (WG-SS-Diamonds/Silver-Diamond/SS) $17250.00
116244G Rolex Datejust (WG-SS/Black-Diamond/SS) $17250.00
116244NG Rolex Datejust (WG-SS-Diamonds/MOP-Diamond/SS)
116261 Datejust Turn-O-Graph (SS-RG-Thunderbird / White / SS-RG) $10600.00
116261 Datejust Turn-O-Graph (SS-RG-Thunderbird / Silver / SS-RG) $10600.00
116261 Datejust Turn-O-Graph (SS-RG-Thunderbird / Black / SS-RG) $10200.00
116263 Datejust Turn-O-Graph (SS-YG-Thunderbird / Grey / SS-YG) $10300.00
116263 Datejust Turn-O-Graph (SS-YG-Thunderbird / Champagne / SS-YG) $9900.00
116264 Datejust Turn-O-Graph (SS / Black / SS-Jubilee) $7750.00
116264 Datejust Turn-O-Graph (SS / White / SS-Jubilee) $7750.00
116264 Datejust Turn-O-Graph (SS-Thunderbird / White / SS) $7650.00
116264 Rolex Datejust (SS-WG/ Black-Stick Markers /SS) $7750.00
116265 Rolex Datejust (SS-WG/ Blue-Stick Markers /SS) $7750.00
116333 Datejust II (YG-SS/Silver dial/YG-SS) $10800.00
116333 Datejust II (YG-SS/Gold dial/YG-SS) $10800.00
116333 Datejust II (YG-SS/Black- Roaman Numerals/YG-SS) $10800.00
116333 Datejust II (YG-SS/Black dial/YG-SS) $10800.00
116333 Datejust II (YG-SS/white dial/YG-SS) $10800.00
116334 Rolex Datejust (SS/white dial/SS) $8600.00
116334 Datejust II (SS-WG/ Black-Roman numerals /SS) $8600.00
116334 Datejust II (SS/Silver dial/SS) $8600.00
116334 Rolex Datejust (SS-WG/ Silver-Diamond markers /SS) $10350.00
116334 Rolex Datejust (WG-SS/ Blue /SS) $8600.00
116334 Rolex Datejust (WG-SS/ Black /SS) $8600.00
116400 Milgauss 116400 $7100.00
116400 Milgauss (SS / White / SS) $7150.00
116400V Milgauss (SS / Black-Green / SS) $7750.00
116505 Daytona (Everose Gold / Black) $34700.00
116505 Daytona (RG/Rose Champagne dial/RG) $34700.00
116509 Daytona (WG/Panda Dial/WG) $34700.00
116509 Daytona (WG/Silver-Red/WG) $34700.00
116509 Daytona (WG / Black-Diamonds / WG) $36350.00
116509 Daytona (WG / Black-Red / WG) $34700.00
116509 Daytona (WG / Diamonds / WG) $47850.00
116509 Daytona (WG / Meteorite / WG) $38950.00
116509 Daytona (WG / Silver-Red / WG) $34700.00
116509 Oyster Perpetual Cosmograph Daytona 116509 $34700.00
116509NR Daytona (WG/MOP dial/WG) $38950.00
116515LN Cosmograph Daytona (Everose Gold / Brown / Leather Strap) $27650.00
116518 Daytona (YG/Panda dial /Leather) $23700.00
116518 Daytona (YG/Blue dial /Leather) $23700.00
116518 Oyster Perpetual Cosmograph Daytona 116518 $23700.00
116518 Daytona (YG/Black dial /Leather) $23700.00
116518 Daytona (YG / MOP / Leather) $24100.00
116518 Daytona (YG / White / Leather) $23700.00
116518G Daytona (YG/Black- Diamonds /Leather) $23500.00
116518NG Daytona (YG/Brown MOP Dia /Leather) $25800.00
116519 Daytona (WG/Black-White/Leather) $25400.00
116519 Oyster Perpetual Cosmograph Daytona 116519 $25400.00
116519 Oyster Perpetual Cosmograph Daytona 116519 $25400.00
116519 Oyster Perpetual Cosmograph Daytona 116519 $25400.00
116519 Oyster Perpetual Cosmograph Daytona 116519 $29650.00
116519 Oyster Perpetual Cosmograph Daytona 116519 $29650.00
116519 Daytona (WG / Black-Diamonds / Leather) $27050.00
116519 Daytona (WG / Meteorite / Leather) $27450.00
116519G Daytona (WG/Blue /Leather) $28900.00
116520 Daytona (SS / Black / SS) $11250.00
116520 Daytona (SS / White / SS) $11250.00
116523 Daytona (SS-YG / Grey / SS-YG) $15950.00
116523 Oyster Perpetual Cosmograph Daytona 116523 $15950.00
116523 Oyster Perpetual Cosmograph Daytona 116523 $15950.00
116523 Oyster Perpetual Cosmograph Daytona 116523 $15950.00
116523 Daytona (YG-SS/Blue/YG-SS) $15950.00
116523NG Daytona (SS-YG / Dia MOP / SS-YG) $20200.00
116528 Oyster Perpetual Cosmograph Daytona 116528 $32000.00
116528 Daytona (YG / Black / YG) $32000.00
116528 Daytona (YG / Black-Gold / YG) $32000.00
116528 Daytona (YG / White-Diamonds / YG) $33750.00
116528 Daytona (YG / MOP / YG) $34400.00
116528G Daytona (YG/Black Dia /YG) $33700.00
116528NG Daytona (YG/White MOP Dia /YG) $36250.00
116528NG Daytona (YG/Brown MOP Dia /YG) $36250.00
116528NG Daytona (YG/Gold MOP Dia /YG) $36250.00
116568 Oyster Perpetual Cosmograph Daytona 116568 NA
116589 Oyster Perpetual Cosmograph Daytona 116589 $100950.00
116589 Oyster Perpetual Cosmograph Daytona 116589 $49650.00
116589 RBR Daytona (WG-Diamonds / MOP / Leather) $49650.00
116589RBR Daytona (WG/Black Dia/WG) $49650.00
116598 SACO Daytona Special Edition (YG-Diamonds-Sapphires / Leopard Diamonds / Leopard) $66550.00
116599 12SA Daytona (WG-Baguettes-Sapphires / Diamonds / Leather) $93450.00
116599 4RU Daytona (WG-Baguettes-Rubies / Diamonds / Leather) $120650.00
116599 RBR Daytona (WG-Diamonds / Diamonds-Blue / Leather) $89250.00
116599 TBR Daytona (WG-Baguettes / Diamonds / Leather) $120650.00
116610LN Submariner Date 2010 (SS / Black / SS) $8000.00
116610V Submariner Date 2010 116610V NA
116613LB Rolex Submariner Date(YG-SS/Blue dial/YG-SS) $12200.00
116613LN Rolex Submariner Date(YG-SS/Black dial/YG-SS) $12200.00
116618LB Rolex Submariner Date(YG/Blue dial/YG) $31300.00
116618LN Rolex Submariner Date(YG/Black dial/YG) $31300.00
116619LB Rolex Submariner Date(WG/ Blue Dial /WG) $34000.00
116660/98210 Sea-Dweller DEEPSEA (SS) $10650.00
116681 Oyster Perpetual Yacht-Master II ( SS-Everose Gold / White / Bracelet) NA
116688 Yacht-Master II (YG-Ceramic / White / YG) $38900.00
116689 Yacht-Master II (WG-Platinum / White / WG) $43700.00
116710 GMT-Master II (SS-Ceramic / Black-Green / SS) $7900.00
116713 GMT-Master II (SS-YG-Ceramic / Black-Green / SS-YG) $11750.00
116718 GMT-Master II (YG-Ceramic / Black-Green / YG) $29500.00
116718 GMT-Master II (YG-Ceramic / Green / YG) $29500.00
116758 Oyster Perpetual GMT-MasterII 116758 $71500.00
116758 SA GMT-Master II (YG-Diamonds-Sapphires / Black / YG) $73600.00
116758 SA GMT-Master II (YG-Diamonds-Sapphires / Diamonds / YG) $93450.00
116758 SANR GMT-Master II (YG-Diamonds-Sapphires / Black / YG-Diamonds) $117100.00
116758 SARU GMT-Master II (YG-Diamonds-Sapphires-Rubies / Black / YG) $75700.00
116759 Oyster Perpetual GMT-MasterII 116759 $69300.00
116759 SA GMT-Master II (WG-Diamonds-Sapphires / Diamonds / WG) $96850.00
116759 SANR GMT-Master II (WG-Diamonds-Sapphires / Black / WG-Diamonds) $120500.00
116759 SARU GMT-Master II (WG-Diamonds-Rubies-Sapphires / Black / WG) $79100.00
118205 Day-Date President (PG / Bronze Waves / PG) $31350.00
118205 Day-Date President (PG / Pink / PG) $31350.00
118205 Oyster Perpetual Day-Date 118205 $34050.00
118206 Day-Date President (Platinum / Ice Blue / Platinum) $55400.00
118206 Day-Date President (Platinum / Silver-Diamonds / Platinum) $55400.00
118206 Day-Date President (Platinum / MOP-Diamonds / Platinum) $55400.00
118206A Rolex Oyster perpetual Day-Date (Platinum/ Ice Blue-diamonds /Platinum) $55400.00
118208 Day-Date President (YG-Domed Bezel / Black / YG) $27000.00
118208 Day-Date President (YG / Champagne Wave / YG) $27000.00
118209 Day-Date President (WG / Blue Waves / WG) $29750.00
118209 Oyster Perpetual Day-Date 118209 $29750.00
118209 Oyster Perpetual Day-Date 118209 $29750.00
118209 Rolex Oyster perpetual Day-Date (WG/ Silver - Stick Markers /WG) $29750.00
118209 Rolex Oyster perpetual Day-Date (WG/ Silver -Roman Numerals /WG) $29750.00
118209A Rolex Oyster perpetual Day-Date (WG/ Silver - Diamonds /WG) $34050.00
118235 Oyster Perpetual Day-Date 118235 $34100.00
118235 Day-Date President (RG / Champagne-Diamonds / RG) $34100.00
118235 Day-Date President (RG / Champange / RG) $31400.00
118238 Day-Date President (YG / Champagne-Diamonds / YG) $31350.00
118238 Day-Date President (YG / Meteorite-Diamonds / YG) $36150.00
118238 Day-Date President (YG / White / YG) $28650.00
118238 Oyster Perpetual Day-Date 118238 $28650.00
118238 Oyster Perpetual Day-Date 118238 $31350.00
118238 Rolex Oyster perpetual Day-Date (YG / Black- Stick Markers /YG) $28650.00
118238 Rolex Oyster perpetual Day-Date (YG / White- Stick Markers /YG) $28650.00
118238A Rolex Oyster perpetual Day-Date (YG / Black- Diamonds /YG) $31350.00
118238NR Rolex Oyster perpetual Day-Date (YG / MOP - Roman Numerals /YG) $28650.00
118239 Rolex Oyster perpetual Day-Date (WG/ White-Roman Numerals /WG) $31400.00
118239 Rolex Oyster perpetual Day-Date (WG/ Silver -Roman Numerals /WG) $31400.00
118239 Oyster Perpetual Day-Date 118239 $31400.00
118239 Day-Date President (WG / Rhodium-Diamonds / WG) $34100.00
118239 Day-Date President (WG / Silver-Diamonds / WG) $34100.00
118239 Day-Date President (WG / White / WG) $31400.00
118239A Rolex Oyster perpetual Day-Date (WG/ Black-Diamonds /WG) $34100.00
118239NG Rolex Oyster perpetual Day-Date (WG/ Black MOP- diamonds /WG) $36200.00
118296 Day-Date President (Platinum-Diamonds / Blue-Diamonds / Platinum) $63300.00
118296NCA Oyster perpetual Day-Date (Platinum-Diamond/ Silver MOP- diamonds /Platinum) $63300.00
118296NCA Rolex Oyster perpetual Day-Date (Platinum-Diamond/ Black MOP- diamonds /Platinum) $63300.00
118338 Day-Date President (YG-Diamonds / Black-Diamonds / YG) $40300.00
118339 Day-Date President (WG-Diamonds / Black-Diamonds / WG) $38800.00
118346 Day-Date President (Platinum-Diamonds / MOP-Diamonds / Platinum-Diamonds) $112000.00
118346 Day-Date President (Platinum-Diamonds / Blue-Diamonds / Platinum) $71700.00
118346A Rolex Oyster perpetual Day-Date (Platinum-Diamonds/ Silver-diamonds /Platinum) $71700.00
118348 Day-Date President (YG-Diamonds / Blue-Diamonds / YG-Diamonds) $112000.00
118348 Day-Date President (YG-Diamonds / Diamonds-Green / YG) $84050.00
118348 Day-Date President (YG-Diamonds / SIlver-Diamond / YG) $44250.00
118366 Oyster Perpetual Day-Date 118366 $116800.00
118366 Day-Date President (Platinum-Baguettes / MOP / Platinum) $114100.00
118388A Rolex Oyster perpetual Day-Date (YG-Diamonds/Gold-Diamonds /YG) $48400.00
118389 White Gold President Silver Jubilee Diamond 118389 $53600.00
118398 Oyster Perpetual Day-Date 118398 $60400.00
118398 Bril Day-Date President (YG-Baguettes / White / YG) $60400.00
118399 Bril Day-Date President (WG-Baguettes / Pink-Diamonds / WG) $63150.00
14060M Submariner (SS / Black / SS) $6300.00
16570 Explorer II (SS / Black / SS) $6325.00
16570 Rolex Explorer II 16570 $6325.00
16600 Sea-Dweller (SS / Black / SS) $6225.00
16610 Submariner Date (SS / Black / SS) $6000.00
16610V Submariner Date 50th Anniversary (SS-Green / Black / SS) $6225.00
16613 Submariner Serti (SS-YG / Silver-Diamonds-Sapphires / SS-YG) $12200.00
16613 Submariner (SS-YG / Black / SS-YG) $12200.00
16613 Submariner (SS-YG / Blue / SS-YG) $12200.00
16613SG Rolex Submariner Date(YG-SS/Gold dial/YG-SS) $12200.00
16618 Submariner (YG / Blue / YG) $31300.00
16618 Submariner (YG / Steel Serti-Diamonds / YG) $31300.00
16622 Yacht-Master 40mm 16622 $11200.00
16623 Yacht-Master 40mm (SS-YG / MOP / SS-YG) $13350.00
16623 Yacht-Master 40mm (SS-YG / White / SS-YG) $10000.00
16623 Oyster Perpetual Yacht-Master 16623 $11800.00
16623 Oyster Perpetual Yacht-Master 16623 $18050.00
16628 Oyster Perpetual Yacht-Master 16628 $35150.00
16628 Yacht-Master 35mm (YG / Black MOP / YG) $30400.00
16628 Yacht-Master 40mm (YG / Blue / YG) $28900.00
16628NGR Rolex Oyster Perpetual Yachtmaster (YG/MOP dial/YG) $36300.00
168622 Oyster Perpetual Yacht-Master 168622 $8500.00
168622 Yacht-Master 35mm (SS-Platinum / Silver / SS) $10050.00
168623 Yacht-Master 35mm (SS-YG / Gold / SS-YG) $10600.00
169622 Yacht-Master Ladies 29mm (SS-Platinum / Silver / SS) $9000.00
169623 Yacht-Master Ladies 29mm (SS-YG / White / SS-YG) $9350.00
169628 Oyster Perpetual Lady Yacht-Master 169628 $20000.00
169628 Oyster Perpetual Lady Yacht-Master 169628 $20000.00
169628 Oyster Perpetual Lady Yacht-Master 169628 $29000.00
169628 Yacht-Master 29mm (YG / White / YG) $23500.00
176200 Perpetual 26mm (SS-Domed Bezel / Silver / SS) $4750.00
176200 Rolex Oyster perpetual (SS/ White/ SS) $4750.00
176200 Rolex Oyster perpetual (SS/ Silver/ SS) $4750.00
176200 Rolex Oyster perpetual (SS/ Salmon/ SS) $4750.00
176234 Perpetual 26mm (SS-WG-Fluted Bezel / Black / SS) $5700.00
176234 Perpetual 26mm (SS-WG-Fluted Bezel / Pink / SS) $5700.00
176234G Rolex Oyster perpetual (SS- WG/ Salmon - Diamonds / SS) $7450.00
176234G Rolex Oyster perpetual (SS- WG/ White - Diamonds / SS) $7450.00
177200 Rolex Oyster perpetual (SS/ Salmon / SS) $4850.00
177200 Perpetual 31mm (SS-Domed Bezel / Black / SS) $4850.00
177200 Perpetual 31mm (SS-Domed Bezel / Silver / SS) $4850.00
177234 Perpetual 31mm (SS-WG / Silver / SS) $5900.00
177234 Oyster Perpetual 177234 $7650.00
178240 Oyster Perpetual Datejust 178240 $6000.00
178240 Oyster Perpetual Datejust 178240 $6000.00
178240 Datejust 31mm (SS-Domed Bezel / Pink / SS) $6000.00
178241 Datejust 31mm (SS-PG / Blue Jubilee-Diamonds / SS-PG) $11050.00
178241 Datejust 31mm (SS-RG / Champagne / SS-RG) $8900.00
178241 Oyster Perpetual Datejust 178241 $8900.00
178246 Datejust 31mm (Platinum-Domed Bezel / Ice Blue / Platinum) $47700.00
178271 Oyster Perpetual Datejust 178271 $9350.00
178271 Oyster Perpetual Datejust 178271 $9350.00
178271 Oyster Perpetual Datejust 178271 $11100.00
178271 Oyster Perpetual Datejust 178271 $9350.00
178273 Oyster Perpetual Datejust 178273 $9000.00
178273 Oyster Perpetual Datejust 178273 $9000.00
178273 Oyster Perpetual Datejust 178273 $10750.00
178273 Oyster Perpetual Datejust 178273 $10450.00
178273 Datejust 31mm (SS-YG / Yellow Goldust / SS-YG) $13450.00
178274 Datejust 31mm (SS-WG / MOP-Diamonds / SS-WG) $11600.00
178274 Datejust 31mm (SS-WG / Pink / SS-WG-Oyster) $7150.00
178274 Oyster Perpetual Datejust 178274 $7150.00
178274 Oyster Perpetual Datejust 178274 $8600.00
178274 Oyster Perpetual Datejust 178274 $8900.00
178274 Datejust 31mm (SS-WG / Silver Jubilee-Diamonds / SS) $8900.00
178274 Datejust Lady 31mm (SS / Blue-Flowers) $7150.00
178274G Datejust II (WG-SS/ Black-Diamond /SS) $10350.00
178275 Datejust 31mm (PG / Black MOP-Diamonds / PG) $31600.00
178278 Oyster Perpetual Datejust 178278 $24600.00
178278 Oyster Perpetual Datejust 178278 $29050.00
178279 Oyster Perpetual Datejust 178279 $28900.00
178279 Datejust 31mm (WG / Salmon / WG-President) $27150.00
178286 Datejust 31mm (Platinum-Diamonds / Pink MOP / Platinum-Diamonds) $91750.00
178288 Datejust 31mm (YG-Diamonds / MOP-Diamonds / YG) $36750.00
178341 Datejust Lady 31mm (RG/SS - Brown - Diamonds) $12800.00
178383 Datejust Lady 31mm (YG-SS / Silver - Diamonds) NA
179136 Oyster Prepetual Datejust 179136 $51300.00
179136 Oyster prepetual Datejust 179136 $51300.00
179138 Oyster prepetual Datejust Gold 26mm 179138 $27600.00
179138G Datejust (YG- Diamonds/ White-Diamonds /YG) $31350.00
179158 Oyster Prepetual -Datejust 179158 $34600.00
179158 Datejust (YG-Diamonds / Blue-Diamonds / YG) $34600.00
179159 Datejust (WG-Diamonds / MOP-Diamonds / WG) $37100.00
179159 Oyster Prepetual Datejust 179159 $34600.00
179160 Datejust (SS / Blue / SS-Oyster) $5900.00
179160 Datejust (SS-Domed Bezel / Silver / SS) $6000.00
179160 Datejust (SS/ Black-Roman Numerals /SS) $5900.00
179160 Datejust (SS/ Black-Stick Markers /SS) $5900.00
179160 Datejust (SS/ White -Stick Markers /SS) $5900.00
179160 Datejust (SS/ Salmon -Stick Markers /SS) $5900.00
179160 Datejust (SS/ Silver -Roman Numerals /SS) $5900.00
179160 Datejust (SS/ Salmon -Roman Numerals /SS) $5900.00
179161 Oyster Perpetual Datejust 179161 $8050.00
179161 Oyster Prepetual Datejust 179161 $8450.00
179161 Oyster Prepetual Datejust 179161 $10200.00
179163 Datejust (SS-YG-Domed Bezel / Silver / SS-YG) $7750.00
179163 Datejust (YG-SS/Silver/YG-SS) $7750.00
179163 Datejust (YG-SS/Gold/YG-SS) $7700.00
179165 Oyster Prepetual Datejust 179165 $24550.00
179165 Oyster Prepetual Datejust 179165 $26350.00
179166 Datejust (Platinum / Ice Blue / Platinum) $42200.00
179168 Oyster Prepetual Datejust 179168 $22200.00
179171 Oyster Prepetual Datejust 179171 $8500.00
179171 Oyster Prepetual Datejust 179171 $10250.00
179171 Oyster Prepetual Datejust 179171 $10250.00
179171 Oyster Prepetual Datejust 179171 $8500.00
179171 Oyster Prepetual Datejust 179171 $8500.00
179171 Oyster Prepetual Datejust 179171 $10250.00
179171 Datejust (SS-RG / Black / SS-RG) $8500.00
179171 Datejust (SS-PG / Pink Gold-Diamonds / SS-PG) $12450.00
179173 Datejust (SS-YG / Black Jubilee-Diamonds / SS-YG) $12150.00
179173 Datejust (SS-YG / Blue Jubilee-Diamonds / SS-YG) $12150.00
179173 Datejust (SS-YG / MOP-Diamonds / SS-YG) $12150.00
179173 Datejust (SS-YG / White / SS-YG) $8200.00
179173 Oyster Prepetual Datejust 179173 $8200.00
179173 Oyster Prepetual Datejust 179173 $9950.00
179173 Oyster Prepetual Datejust 179173 $8200.00
179173 Oyster Prepetual Datejust 179173 $8200.00
179173 Datejust (YG-SS/Gray/YG-SS) $8200.00
179173G Datejust (YG-SS/Red-Diamonds/YG-SS) $9950.00
179173G Datejust (YG-SS/Silver-Diamonds/YG-SS) $9950.00
179173OPG Datejust (YG-SS/Pink-Diamonds/YG-SS) $9950.00
179174 Datejust (SS/ Black /SS) $6950.00
179174 Rolex Lady Datejust (SS/ White /SS) $6950.00
179174 Datejust Oyster prepetual 179174 $10900.00
179174 Oyster Prepetual Datejust 179174 $8300.00
179174 Oyster Prepetual Datejust 179174 $10900.00
179174 Datejust (SS-WG / Black / SS-Jubilee) $6950.00
179174 Datejust (SS-WG / Black-Diamonds / SS) $8700.00
179174 Datejust (SS-WG / MOP / SS) $8300.00
179174 Datejust (SS-WG / MOP-Diamonds / SS) $10900.00
179174 Datejust (SS-WG / White / SS) $6950.00
179174G Datejust (SS/Salmon-Diamonds/SS) $8700.00
179174NGR Datejust (SS/MOP-Ruby/SS) $9900.00
179174NGS Datejust (SS/MOP-sapphire/SS) $9900.00
179175 Datejust (PG / Black MOP-Diamonds / PG) $28550.00
179175 Datejust (YG / Champange-Diamonds / YG) $26350.00
179175 Oyster Prepetual Datejust 179175 $24600.00
179178 Oyster Prepetual Datejust 179178 $22250.00
179178 Oyster Prepetual Datejust 179178 $22250.00
179178 Oyster Prepetual Datejust 179178 $25250.00
179178 Datejust (YG-Fluted Bezel / Black MOP / YG) $23600.00
179178 Datejust President (YG / Champagne-Diamonds / YG-President) $20600.00
179178 Datejust President (YG / Champagne / YG-President) $22250.00
179178 Rolex Datejust (YG/ White/YG) $22250.00
179178G Rolex Datejust (YG/ White -Diamonds /YG) $24000.00
179178NG Rolex Datejust (YG- Diamonds/ MOP-Diamonds /YG) $21600.00
179179 Oyster Perpetual Datejust 179179 $26350.00
179179 Datejust President (WG / Blue-Diamonds / WG) $26350.00
179179 Datejust President (WG / Silver / WG-President) $24600.00
179179 Lady-Datejust (WG / MOP-Diamonds / WG) $28550.00
179238 Datejust (YG-Diamond / Champagne-Diamonds / YG) $26850.00
179296G Rolex Datejust (Platinum/ Teal-Diamonds/Platinum) $46400.00
179313 Datejust (SS-YG-Diamonds / Goldust-Diamonds / SS-YG) $12375.00
179313 Oyster Perpetual Datejust 179313 $9900.00
179383 Lady-Datejust (SS-YG-Diamonds / Gold Crystal-Diamonds / Jubilee Bracelet) $17450.00
179458 Datejust (YG-Diamonds / Diamonds / YG-Diamonds) $103150.00
179459 Oyster Perpetual Datejust 179459 $106450.00
18946 Day-Date Masterpiece (Platinum-Diamonds / Gery-Diamonds / Platinum) $92900.00
18946 Day-Date Masterpiece (Platinum-Diamonds / Meteorite-Diamonds / Platinum) $96250.00
18946 Day-Date Masterpiece (Platinum-Diamonds / MOP-Diamonds / Platinum) $95000.00
18946A Rolex Oyster perpetual Day-Date (Platinum-Diamonds/ Ice Blue-diamonds /Platinum) $92900.00
18946NCA Day-Date Masterpiece (Platinum-Diamonds/Pink MOP-Diamonds/Platinum) $95000.00
18948 Day-Date Masterpiece (YG-Diamonds / MOP-Diamonds / Tridor) $59800.00
18948A Rolex Oyster perpetual Day-Date (YG-Diamonds/Meteorite Crysital-Diamonds /YG) $59800.00
18948ABIC Rolex Oyster perpetual Day-Date (YG-Diamonds/ Gold-Diamonds /YG-SS-RG) $59800.00
18948ABIC Rolex Oyster perpetual Day-Date (YG-Diamonds/Meteorite Crysital-Diamonds /YG-SS-RG) $59800.00
18956 Oyster Perpetual Day-Date Special Edition 18956 $272500.00
18956 Bril Day-Date Masterpiece (Platinum-Baguettes / Meteorite-Diamonds / Platinum-Baguettes) $272500.00
18958 Bril Day-Date Masterpiece (YG-Baguettes / Jubilee / YG) $108900.00
214270 Explorer (SS / Black / SS 2010) $6200.00
216570 Oyster Perpetual Explorer II 216570 $7750.00
216570 Oyster Perpetual Explorer II 216570 $7750.00
218206 Rolex Oyster perpetual Day-Date (Platinum/ Ice Blue- diamonds /Platinum) $60000.00
218206 Rolex Oyster perpetual Day-Date (Platinum/ Black /Platinum) $60000.00
218235A Rolex Oyster perpetual Day-Date (RG/ Rose Gold-Diamonds /RG) $37400.00
218238 Rolex Oyster perpetual Day-Date (YG/ Gold-Roman numerals /YG) $32000.00
218238 Rolex Oyster perpetual Day-Date (YG/ White-Roman numerals /YG) $32000.00
218238A Rolex Oyster perpetual Day-Date (YG/ Gold-Diamonds /YG) $34700.00
218239A Rolex Oyster perpetual Day-Date (WG/ Gold-Diamonds /WG) $37450.00
218348 Rolex Oyster perpetual Day-Date (YG-Diamonds/ Gold-Diamonds /YG) $51000.00
218349A Rolex Oyster perpetual Day-Date (WG-Diamonds/ Silver-Diamonds /WG) $53750.00
4243/9 Cellini Danaos 4243/9 $9550.00
5116/8 Cellini Classic 5116/8 $4850.00
5116/9 Cellini Classic 5116/9 $5100.00
5116/9 Cellini Classic 5116/9 $6100.00
5240/6 Cellini Cellinium 5240/6 $12800.00
5240/6 Cellini Cellinium 5240/6 $18550.00
5241/6 Cellini Cellinium 5241/6 $19050.00
5241/6 Cellini Cellinium 5241/6 $19050.00
5330/5 Cellini Cestello 5330/5 $8700.00
5330/9 Cellini Cestello 5330/9 $9800.00
5440/8 Rolex Prince 5440/8 $15500.00
5441/9 Rolex Prince 5441/98 $15450.00
5442/5 Rolex Prince 5442/5 $17000.00
5443/9 Rolex Prince 5443/95 $17000.00
6111/8 Cellini Classic 6111/8 $5150.00
6229/8 Cellini Danaos 6229/8 $4850.00
6229/9 Cellini Danaos 6229/9 $5950.00
6621/9 Cellini Quartz 6621/9 $7150.00
6631/8 Cellini Quartz 6631/8 $7000.00
6633/9 Cellini Quartz 6633/9 $9950.00
6671/9 Cellini Cellissima 6671/9 $12950.00
6691/9 Cellini Cellissima 6691/9 $13950.00
6691/9 Cellini Cellissima 6691/9 $16500.00
6693/9 Cellini Cellissima 6693/9 $22600.00
80298 Lady-Datejust Pearlmaster (YG-Diamonds / MOP-Diamonds / YG-Diamonds) $98000.00
80298G Rolex Datejust Pearlmaster (YG- Diamonds/ White-Diamonds /YG) $35000.00
80298G Rolex Datejust Pearlmaster (YG- Diamonds/ Gold-Diamonds /YG) $41800.00
80299 Oyster Perpetual Lady-Datejust Pearlmaster 80299 $100750.00
80299 Tridor Oyster Perpetual Lady-Datejust $43400.00
80299 Lady-Datejust Pearlmaster (WG-Diamonds / MOP-Diamonds / WG) $46350.00
80299NG Datejust Pearlmaster (WG-Diamonds/ Pink MOP-Diamonds /WG) $64550.00
80309 Lady-Datejust Pearlmaster (WG-Diamonds / Black MOP-Diamonds / WG-Diamonds) $118750.00
80309 Bril Lady-Datejust Pearlmaster (WG-Diamonds / MOP-Diamonds / WG) $59950.00
80309 SACI Lady-Datejust Pearlmaster (WG-Sapphire / MOP-Diamonds / WG-Diamonds-Sapphires) $104950.00
80309NG Rolex Lady Datejust Pearlmaster (WG-Sapphire/ MOP-Diamonds /WG) $48350.00
80318 Tridor Oyster Perpetual Lady-Datejust $26500.00
80318 Tridor Oyster Perpetual Lady-Datejust $24700.00
80318 Lady-Datejust Pearlmaster (YG-Diamonds / White / YG) $28850.00
80319 Tridor Oyster Perpetual Lady-Datejust $23200.00
80319 Lady-Datejust Pearlmaster (WG-Diamonds / Blue-Diamonds / WG) $28900.00
80319 Lady-Datejust Pearlmaster (WG-Diamonds / White / WG) $28850.00
80339 Rolex Lady Datejust Pearlmaster (WG-Diamonds/ White /WG) $40750.00
80339 Rolex Lady Datejust Pearlmaster (WG-Diamonds/ MOP /WG) $30200.00
81158 Ladies Datejust Special Edition Jubilee Dial (YG-Diamonds / Black Jubilee-Diamonds / Bracelet) NA
81159 Ladies Datejust Special Edition (WG-Diamonds / Goldust Dream-Diamonds / Bracelet) NA
81298 Datejust Special Edition (YG-Diamonds / White MOP / Bracelet) NA
81308BRIL Datejust Special Edition (YG-Diamonds / MOP-Diamonds / Bracelet) NA
81315 Ladies Datejust Special Edition (Everose Gold-Diamonds / Goldust Dream-MOP / Bracelet) NA
81318G Datejust (YG/Gold MOP dial/YG) $32150.00
81319G Datejust (WG/White MOP dial/WG) $33250.00
81338 Datejust Special Edition (YG-Diamonds / Champagne Jubilee-Diamonds / YG-Diamonds) $58600.00
81338 Datejust Special Edition (YG-Diamonds / Diamonds / YG-Diamonds) $80850.00
81339 Datejust Special Edition (WG-Diamonds / Diamonds / WG) NA
=========
Lưu ý các ký tự như sau:
SS=Stainless Steel= Thép không rỉ (inox)
Domed Bezel=niềng bầu trơn không khía
WG= White Gold= vàng trắng
Roman marker= cọc số chữ số La Mã
Stick marker= cọc số gạch thông thường
Arabic numbers= cọc số học trò
RG=Rose gold= PG=Pink Gold=Vàng hồng
YG=Yellow Gold= Vàng vàng
Baguette Diamonds= kim cương cắt giống dạng hình khối chữ nhật
MOP-Diamonds=MOP-Dia=Mother-Of-Pearl Diamonds= mặt số cẩn ngọc trai + kim cương
Waves-Diamonds= mặt số kim cương đính lượn sóng
Champagne Jubilee-Diamonds=mặt số màu vàng rượu Champagne vi tính đính kim cương
Meteorite= mặt đá thiên thạch
Ceramic=mặt men
Platinum= Bạch kim= hoàn toàn khác vàng trắng
Tridor= tên model vàng ba màu(trắng,hồng,vàng)
NA=Not Applicable=không có giá
Domed Bezel=niềng bầu trơn không khía
WG= White Gold= vàng trắng
Roman marker= cọc số chữ số La Mã
Stick marker= cọc số gạch thông thường
Arabic numbers= cọc số học trò
RG=Rose gold= PG=Pink Gold=Vàng hồng
YG=Yellow Gold= Vàng vàng
Baguette Diamonds= kim cương cắt giống dạng hình khối chữ nhật
MOP-Diamonds=MOP-Dia=Mother-Of-Pearl Diamonds= mặt số cẩn ngọc trai + kim cương
Waves-Diamonds= mặt số kim cương đính lượn sóng
Champagne Jubilee-Diamonds=mặt số màu vàng rượu Champagne vi tính đính kim cương
Meteorite= mặt đá thiên thạch
Ceramic=mặt men
Platinum= Bạch kim= hoàn toàn khác vàng trắng
Tridor= tên model vàng ba màu(trắng,hồng,vàng)
NA=Not Applicable=không có giá
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